PTA » Communications Guidelines

Communications Guidelines

Bradfield PTA Communication Guidelines: 2017-2018

These guidelines are intended to help you be as effective as possible in getting your message out to the Bradfield community.


The Bronco eBulletin is sent weekly and is the primary communication tool for the PTA. Submissions should be for Bradfield events or Bradfield-sponsored events only.

  • Email your article to Amy Kovac ( and Gretel Shipley/Chelsea Duvall ( by Wednesday at 12 noon for the following week’s eBulletin. They will obtain approval from Mrs. Dumar. Please copy your PTA VP on your submission.
  • Be brief but specific with your write-up, including all necessary information (dates and times, contact information, etc.).
  • Provide any documents you would like to have linked to the article in a PDF format.
  • Provide any photos in a JPEG format.

Individual eBlasts

Individual eBlasts are to be used when you need a reminder sent out during the week separate from the eBulletin.

  • Share your eBlast with your PTA VP before submitting it.
  • Email your requested eBlast to Amy Kovac ( and Gretel Shipley/Chelsea Duvall ( at least 24 hours prior to when you would like the eBlast to go out. They will obtain approval from Mrs. Dumar.

Room Parents eMails

If you would like to send information out through Room Parents (either school wide or grade-specific), please email specifics to Room Parent Chairs Lara Gaither and Emily Haddock ( Please be sure to copy Amy Kovac ( and Gretel Shipley/Chelsea Duvall (

Friday Folders & Flyers

Friday Folders can be used to distribute flyers when a PTA event requires something to be returned to a committee by parents (for example, a registration form or check). 

  • Share your flyer with your PTA VP before submitting it.
  • Email your flyer to Amy Kovac ( and Gretel Shipley/Chelsea Duvall ( by Wednesday at 12 noon at the latest (earlier is better!). The flyer will be forwarded to Mrs. Dumar for approval. Note: Approval for the use of colored paper is required.
  • Retrieve your approved flyer (with Mrs. Dumar's initials) from the “Approved Flyers” bin.
  • Make your copies in the teacher workroom — the PTA will not reimburse you for copies made outside of Bradfield.
  • Place all copies in each teacher’s box to be distributed. All copies for Friday Folders should be in the teachers’ boxes by noon Thursday at the latest to be sure they go out.

NOTE: We are no longer doing Gold Star system so those bullets can be omitted.


If you would like information included on the Bradfield website, please share it with your PTA VP first. Then email it to Amy Kovac ( Gretel Shipley/Chelsea Duvall ( and Andrea Facini (

Publicity Articles (HPISD email, Park Cities People, etc.)

If you have an event you would like to share in the HPISD district email, Park Cities People or Bubble Life, please email the content along with any pictures to Amanda Peck ( and Gretel Shipley/Chelsea Duvall (